Screen Shot 2018-01-26 at 23.39.17.png

Shoulder Arthroscopy

Screen Shot 2018-01-26 at 14.41.36.png

Shoulder Arthroscopy

A great challenge of copywriting is having to become a pseudo-expert in any subject thrown at you.

Creating all the content for shoulder-arthroscopy.co.uk was possibly my most challenging copy job to date. By the end of this project I honestly felt like I could have a pretty good crack at repairing a rotator cuff tear.

shoulder-arthroscopy.co.uk aims to provide information for patients, surgeons, and therapists alike, so had to be written with the right amount of detail for each audience.